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Diesel ad campaign that calculates the days you have left to live.

Fun? Try it out. Tell me what you think.


Find out how many days you have left to live, so that you may waste them more bravely.

Clothing label Diesel has launched a new campaign, which helps users count the number of days they have left to live.

Users will be asked harmless questions such as their height, weight and eating habits—to more private questions, like medical history and sexual experiences.

After answering all their questions, Diesel will calculate the number of days the user has left before dying.

profile photo of Alex Pierce

I'm a designer/art director/geek that likes to make things on (and off) the internet. I'm black, live in the DFW metroplex, work at an ad agency, and drink alone in the dark on week nights. While being black, I write this blog as a creative outlet.

My work has been featured multiple times by Tumblr, published in NET Magazine, Communication Arts, Adweek, The Webbys, HOW Design, W3 Awards, Web Designer Magazine, Under Consideration, Awwwards, Web Design Ledger, Web Designer Depot, Designworklife, Speckyboy, my mom's Facebook Timeline, and a variety of other publications.

I am currently unmarried, live alone, have no pets, and believe in the Oxford comma. I like eating tacos as well. Pants optional.