This is incredibly impressive. What a way to flip an optical illusion to work for you. Try it out, perhaps your vocal reaction will be less embarrassing than mine.
Reblogged Via: Creative Inspiration Source: adsoftheworld.comFocus on the bottle for 20 seconds
Focus on the bottle and watch the spots disappear.
Advertising Agency: Ogilvy, Johannesburg, South Africa
Creative Directors: Jonathan Beggs, Gerry Human
Art Directors: Sifiso Tshabalala, Robyn Bergman
Copywriter: Thokozani Mashigo
Illustrator: Sifiso Tshabalala
Photographers: Sifiso Tshabalala, Thokozani Mashigo



